Head of Product Optimizer Marketing

Enkhuizen19 days ago

HybridIn English

About the job

Syngenta Group is looking for a Head of Product Optimizer Marketing to lead the marketing and portfolio strategy for the Product Optimizer segment across vegetable crops and regions. In this role, you will translate grower, retailer, shopper and value-chain needs into propositions, positioning, pricing and go-to-market plans. You will lead, coach and develop a team of 4–6 marketing professionals and manage the marketing budget.

What you will do

Lead marketing and portfolio strategy for the Product Optimizer segment across vegetable crops and regions
Translate grower, retailer, shopper and value-chain needs into propositions, positioning, pricing and go-to-market plans
Use downstream and industry insight to influence product, crop and innovation choices
Lead, coach and develop a team of 4–6 marketing professionals and manage marketing budget
Work with technical, crop, commercial, portfolio, R&D and regional teams to create innovation briefs
Contribute to five-year business planning and ensure aligned execution of marketing strategies

What you bring

Significant experience in marketing, category management, portfolio management or commercial leadership in vegetables, fresh produce, seeds, food or related value chain
Strong understanding of the vegetable industry from growers to consumers
Experience translating customer or shopper needs into product specifications, portfolio decisions or innovation opportunities
Commercial experience with assortment or portfolio management, pricing, promotion, quality, availability, supplier management or waste reduction
Experience leading teams and cross-functional projects in an international and complex environment
Credibility, strategic judgement and communication skills to influence technical experts, growers, commercial teams and senior stakeholders

What you get

Annual bonus and profit-sharing
Flexible working options including up to 2 days per week from home
Unlimited access to online learning platform Learning Edge
Employee Assistance Program with free advice, coaching and support
25 vacation days plus 1 vitality day, extra vacation day every 5 years from age 35
Travel allowance of €0.23 per km up to 50 km one way if living more than 5 km away

About Syngenta Group

Syngenta Group is a global company focused on crop protection and seeds.

Summary by Personeel.com. The full job description and the application form are on Syngenta Group's website (jobs.smartrecruiters.com); Apply takes you straight there.

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