“Paid three agencies. Still nobody hired.”
Personeel.com exists because employers should never need a recruiter, a staffing agency or a marketing agency to attract candidates. We believe companies should hold the reins themselves — over their vacancies, their budget and the people who come in.
We build Personeel.com from a single conviction: recruitment should never be a black box.
No agency standing between you and your candidates, no rate that only becomes clear afterwards. These four principles shape what we build — and just as much what we deliberately do not build.
We believe every employer should be able to reach candidates on their own, without depending on an agency. You stay in control of who fits your company — we only make sure the right people come forward.
You decide what you spend, when you stop and what your campaign looks like. No hidden fees. No surprises afterwards.
We spent years working in the toughest labour market in recent memory. Everything we build comes out of real feedback, real campaigns and real frustrations from the market.
We are not building for today's hype. We make the choices that let employers still rely on us ten years from now.
From start-up to success story. Personeel.com is changing the Dutch labour market with a completely new way of recruiting. In record time we connect companies with top candidates — smarter, faster and more effectively than ever.
2022 — first clientsAt a time when staff shortages were threatening to put companies out of business, we developed an innovative marketing solution. Back then we operated under the name Starspace Marketing B.V.
We put together a small, driven team that worked day and night to solve our clients' staff shortages. What began as a necessity grew into a real movement. The market asked, we delivered: faster, smarter, different. And that left us wanting more.
— Where others were selling, we started building.In 2023 everything exploded. Companies from all over the Netherlands came knocking. Our team grew to 14 specialists and the office was bursting at the seams. We parted ways with our investors and chose complete independence.
Our mission? The smartest and most scalable solution for recruiting without recruiters. The Netherlands was only the beginning.
— The feedback became our blueprint.
2023 — the team at work
2024 — new office2024: a new chapter. We said goodbye to Starspace Marketing B.V. and continued as Personeel.com B.V.
We opened a new, larger office with room to grow. A stronger identity, but the same core focus: "Customer Obsession".
We invest in the best software, people and systems to help companies find the right staff.
And this is only the beginning.
— Customer obsessionAfter three years of doing this, it was clear to us where our customers' needs really lay. From 2025 we decided to put our profits entirely into our R&D department.
We invested in the best systems and, of course, in the best people. All to create a solution that would match the needs of the employers we had been helping for years.
— Long-term thinking & moats
2025 — obsessing over our customers
2026 — product launchIn 2026 the moment arrives: the launch of the Personeel.com software. We put companies in a position to reach candidates themselves — no agency, just software. We think in decades, so we take every piece of feedback to heart and put every euro of profit back into the product. All for the long term.
— Not dependent. Still moving forward.Our ambition reaches further than campaigns. We are building a system that gets smarter from feedback, learns from outcomes, and makes employers steadily more independent. Not only in the Netherlands — ultimately everywhere companies get stuck with expensive, opaque middlemen.
No case studies. No marketing copy. Just customers with a phone, 1 minute, and an honest story.
Google review “The first applicants within a day. We cancelled our recruitment agency — that saves us thousands of euros per placement.”
Trustpilot review “Set up in five minutes and full grip on our budget. I see exactly what each applicant costs.”
Google review “We always recruited through an agency. Now a vacancy goes live in the morning and the first candidate is on the phone that afternoon.”
Trustpilot review “In hospitality, speed is everything. Twelve responses in the first weekend, four immediately usable.”
Google review “I'm no marketer. I typed one sentence and the campaign was up. That's how simple it should be.”
Trustpilot review “Finding drivers is brutally hard. This is the first channel that gives us structural inflow.”
Google review “Everything in one place: vacancy, candidates, costs. No more email threads with a recruiter.”
Free account, start straight away. No agency, no middleman — you stay in control.