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LelyE-commerce Growth Marketer
€ 5.015 – € 6.500 per maandHybridIn English
About the job
As an E-commerce Growth Marketer at Lely, you will drive customer acquisition and retention through data-driven campaigns and lifecycle programmes. You will collaborate with cross-functional teams to optimise the digital customer journey and contribute to the company's omnichannel growth in an international environment.
What you will do
- Develop and optimise lifecycle marketing programmes (onboarding, activation, reorder, retention) using segmentation, personalisation and automated triggers
- Analyse online customer behaviour and performance data to identify commercial opportunities, improve conversion funnels and translate insights into growth initiatives
- Design and execute experiments and A/B tests with the Web Analyst to improve customer journeys, conversion and marketing effectiveness
- Collaborate with Marketing, Product Management, Clusters and Lely Centers to align growth initiatives with commercial priorities and strengthen omnichannel approach
What you bring
- 3 to 5 years of experience in growth marketing, performance marketing, e-commerce marketing or digital commerce, with demonstrable experience in driving online commercial growth
- Experience with customer acquisition, retention and lifecycle marketing, and optimising the complete digital customer journey
- Experience with marketing automation and email marketing platforms, using segmentation, personalisation and automated flows
- Strong analytical and commercial skills, comfortable using customer, campaign and e-commerce performance data
- Experience with conversion optimisation, experimentation and A/B testing
- Customer-focused, entrepreneurial and results-oriented, able to work across teams, stakeholders, countries and markets
What you get
- International work environment valuing collaboration, initiative and diverse perspectives
- Culture encouraging learning, experimentation and ownership of ideas
- Excellent employment conditions including up to 8 weeks of vacation per year and strong pension scheme
- Full ownership of development with access to courses through the Lely Academy
- Daily access to sports facilities (indoor gym, padel courts, basketball, volleyball, table tennis, table football), fresh coffee and tea, healthy restaurant
About Lely
Lely is a company based in Maassluis, operating in an international context.
Summary by Personeel.com. The full job description and the application form are on Lely's website (jobs.smartrecruiters.com); Apply takes you straight there.
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