A truck driver for road maintenance
De Jong Zuurmond was looking for drivers for green maintenance, road marking, and anti-icing.
Driver in road maintenance
De Jong Zuurmond (DJZ) from Beesd wanted to expand the team with good, reliable truck drivers.
Not for regular distribution routes, but for green maintenance, road markings, and anti-icing measures.
That is a different kind of driver work. Those who drive for DJZ stand with their vehicle by the roadside, assist with mowing and marking work, and are deployed in winter for spreading actions, sometimes at unusual hours. A C driving license is the start, but the profile also requires someone who works safely next to traffic and thinks along with the team.
Making the work behind the deliveries visible
For a driver vacancy in road maintenance, we make visible what happens besides driving: the work on location, the change between seasons, and deployment during icy conditions. This way, a driver can estimate in advance whether it suits them.
DJZ's file states that the approach focused on innovation and sustainability, themes that belong to the company. Work on roads and greenery is thus placed in a broader story, which also appeals to drivers who are looking for more than just logging miles.
The campaign runs through multiple channels, tailored to the role and the region around Beesd, so that even drivers who are not actively looking will see it. In the future, we will look at driving license, experience, availability, and willingness to be deployed flexibly.
AdvertisementDe Jong ZuurmondOne placement out of 21 candidates
In one month, 21 candidates applied for the truck driver vacancy. This led to one placement: De Jong Zuurmond gained a driver for road work, from green maintenance to winter de-icing.
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