Customer story · Construction & infrastructure

Machine operators for Guiljam Hoek

Guiljam Hoek · Excavator operator and bulldozer operator

Guiljam HoekExcavator operator and bulldozer operator
Guiljam Hoek
15Candidates
2Placements
01The challenge

Groundwork with heavy equipment

Anthony and Guiljam Hoek were looking for excavator operators and bulldozer operators: experienced, reliable operators who can be deployed quickly and work well in a team.

A machine operator in agricultural and land development work digs ditches, prepares plots for construction, installs drainage, and moves soil with a crane or bulldozer. He reads the terrain, works at heights and slopes, and coordinates with the team and the client. Every movement must be correct, on soft soil and along waterways. Experienced machine operators often already have enough work.

Guiljam Hoek
02The approach

The equipment and the work at the center

Operators are scarce and usually not looking. Our approach is to show the equipment and the work concretely: which machines, which projects, and how much independence. An operator chooses for his machine.

The job vacancy appeals to experienced machine operators and ground workers or drivers who want to make the step to operating machinery. We mention what is already required and what the company itself teaches.

The message contains the things that a machine operator pays attention to: the type of crane or bulldozer, the type of projects, the work areas, and the ratio between permanent work and varying assignments.

The campaign reaches candidates multichannel, also outside the well-known job sites. Each response is assessed on experience, expectations, and availability, so that the employer’s time goes to the right conversations.

Guiljam Hoek
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15candidates
03The result

Two placements out of 15 candidates

15 candidates2 placements

15 candidates applied for the role of excavator and bulldozer operator. This led to two placements. With this, Guiljam Hoek has two new operators.

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