Independent carpenters for TH Bouwgroep
Construction workers who read drawings and take responsibility on the construction site.
Skilled workers who can work independently
TH Bouwgroep from Lisse wanted to be able to deploy additional teams.
In the intake, there was a desire to add two teams. For that, self-employed carpenters were needed who can read construction drawings, think practically, and take responsibility on the construction site.
On the construction site, you quickly notice whether someone can work independently. Translating a drawing into measurements, thinking ahead about the next step, and coming up with a solution on your own: these are different qualities than just a few extra hands. Anyone looking to expand a team needs people who take up the work without constant supervision.
Independence as the core of the campaign
From the intake, it appeared that TH Bouwgroep was looking for independent carpenters: people who understand drawings, think practically, and take responsibility. Building two additional teams was the ambition at the start, not a set end result.
The campaign around Lisse emphasized independence, variety in work, and the possibility to advance to foreman. Experience questions were included in the application route; later, the willingness to work as a salaried employee was also made explicit. A separate process was followed for a working foreman.
In this way, the campaign fits into our multichannel approach: job function and region determine the message and channels, and concrete questions help discuss the fit with the team even before the first interview.
AdvertisementTH Bouwgroep B.V.Multiple experienced professionals hired
Edwin Thannhauser writes in his Google review that he has hired several experienced professionals for TH Bouwgroep via Personeel.com. An exact number is not recorded; therefore, the desire for two additional teams is listed here as an ambition, not as an achieved result.
“Through Personeel.com I have hired several experienced professionals for TH Bouwgroep BV.”
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