A cultivation specialist for Van Aert Flowers
Van Aert Flowers · Cultivation Specialist
A crop that requires attention every day
Van Aert Flowers was looking for a cultivation specialist for flower growing.
In cultivation, everything revolves around the crop. A cultivation specialist or cultivation worker closely monitors growth, adjusts climate, water, and nutrition, identifies diseases and pests, and plans the work with the team. Small deviations can have major consequences for the harvest. The profession requires plant knowledge, attention to detail, and the willingness to move with the seasons. Good cultivation professionals are in demand at many companies in the same region.
Making the cultivation work concrete
For cultivation functions, in the campaign we clarify what crop it is, how the cultivation is organized, what responsibility the role has, and how the work progresses throughout the year. A grower immediately recognizes the profession.
The vacancy appeals to experienced growers and cultivation staff, and people with a green education who want to advance further. We specify what is already required and what can grow within the company.
The message contains the things a cultivation professional pays attention to: the crop and cultivation method, the responsibility, the working hours during the season, and the space to develop.
With a multichannel approach, the campaign also reaches people with a permanent job. Those who respond receive a few concrete questions about experience and availability, so that the first conversations can go directly into the content.
AdvertisementVan Aert FlowersOne placement out of 12 candidates
From one campaign, 12 candidates applied for the position of cultivation specialist. This led to one placement. This means Van Aert Flowers has gained one cultivation specialist.
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