An account manager for Ford Sutherland
The Frisian family business found a commercial talent within one month.
Commercial work in a customer-oriented team
An account manager at a car dealership maintains contact with business customers, thinks along about their fleet, and ensures proper follow-up.
Ford Sutherland, a family business and official Ford dealer in Friesland, was looking for a commercially skilled account manager.
The new colleague had to fit into the customer-oriented team. In addition, the company was looking for someone who could contribute to sustainable mobility.
That combination of commercial talent, customer orientation, and affinity with the future of mobility made the profile specific.
Function and company as a starting point
The approach focused on a better inflow of candidates, with alignment to the role and company as the starting point. For an account manager, this revolves around the question: what kind of customer contact fits here, and what makes working at this family business different?
The employer story showed what the role is about: business relationships, advice on mobility, and working together in a team that puts customers first. This allowed a candidate to form an impression of the role and the environment.
We work multichannel: we bring that story to the attention of commercial professionals in the region through multiple channels, even if they are not actively looking.
AdvertisementFord SutherlandAn account manager within one month
The recruitment yielded 42 candidates. This led to one successful placement within one month.
For Ford Sutherland, that meant a new account manager in the team, who can further assist the business clients in Friesland.
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